The Big Press Release Book
The Big Press Release Book
News Releases for Every Occasion and Industry
Completely Updated.
75 tried and true, well-written samples of winning press releases.
Original price $49.00.
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The Big Press Release Book” contains 35 industry-specific press releases, and 40 occasion-specific press releases that will help to guide writers toward a successful media campaign.
Use these samples as starting blocks, templates, or simply as sparks to generate ideas for your own press releases.
Topics include: the launch of a new company, product, or Web site as well as legal, special events and much more.
Also includes tips for formatting your press releases and getting your press release noticed.
• 35 industry-specific press releases
• 40 occasion-specific press releases
• Each press release selected by our Senior Editor
• Includes: tips for formatting and getting your press release noticed
• BONUS: Press release checklist
• Topics to help guide you to a successful media campaign
• Sparks to generate ideas for your own press releases
This book is packed with well-written press releases and useful tips – no fluff here. Check out the wide range of content here. Your satisfaction is guaranteed.
The Big Press Release Book is 160 pages containing 35 industry-specific press releases, and 40 occasion-specific press releases that will help to guide writers toward a successful media campaign.
Table Of Contents – Big Press Release Book
- INTRODUCTION 5
- PRESS RELEASE FORMATTING SUGGESTIONS 6
- 10 ESSENTIAL TIPS TO ENSURE YOUR PRESS RELEASE MAKES THE NEWS 7
- Automotive Press Release Sample 10
- Banking & Financial Services Press Release Sample 12
- Biotechnology Press Release Sample 14
- Books Press Release Sample 16
- Building/Construction Press Release Sample 18
- Consumer Electronics Press Release Sample 20
- Education Press Release Sample 22
- Entertainment Press Release Sample 24
- Environment & Ecology Press Release Sample 26
- Fashion Press Release Sample 28
- Fitness Press Release Sample 30
- Food/Beverage Press Release Sample 32
- Healthcare Press Release Sample 34
- Human Resources & Careers Press Release Sample 36
- Insurance Press Release Sample 38
- Internet Technology Press Release Sample 40
- Investments Press Release Sample 42
- Legal Press Release Sample 44
- Military & Defense/Homeland Security Press Release Sample 46
- Oil, Gas, Power & Energy Press Release Sample 48
- Parenting Press Release Sample 50
- Personal Finance Press Release Sample 52
- Pets Press Release Sample 54
- Pharmaceutical Press Release Sample 55
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Publishing Industry Press Release Sample 57
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- Religion Press Release Sample 61
- Retailing Press Release Sample 63
- Seniors Press Release Sample 65
- Small Business Services Press Release Sample 67
- Software Press Release Sample 69
- Sports Press Release Sample 71
- Telecommunications Press Release Sample 73
- Transportation & Trucking Press Release Sample 65
- Travel Press Release Sample 77
- Women’s Interest Press Release Sample 79
- New Product Press Release Sample 81
- New Product Press Release Sample 83
- New Service Press Release Sample 85
- New Service Press Release Sample 87
- Revised Product or Service (new or improved version) Press Release Sample 89
- Revised Product or Service (new or improved version) Press Release Sample 91
- Partnership Press Release Sample 93
- Partnership Press Release Sample 95
- Winning an Award Press Release Sample 98
- Winning an Award Press Release Sample 100
- Free Information: teleclass, seminar, ebook, newsletter or white paper Press Release Sample 102
- Free Information: teleclass, seminar, ebook, newsletter or white paper Press Release Sample 104
- Report, Survey or Poll Press Release Sample 106
- Recent Report, Survey or Poll Press Release Sample 108
- Call for Survey Participants Press Release Sample 110
- Call for Survey Participants Press Release Sample 112
- Personnel Change: Retirement, New Hire, Resignation or Death Press Release Sample 114
- Personnel Change: Retirement, New Hire, Resignation or Death Press Release Sample 116
- Company or Product Anniversary Press Release Sample 117
- Company or Product Anniversary Press Release Sample 118
- Expert Opinion on Subject within Industry Press Release Sample 120
- Expert Opinion on Subject within Industry Press Release Sample 122
- Announcement of Availability of Experts Press Release Sample 124
- Announcement of Availability of Experts Press Release Sample 126
- Merger or Acquisition Press Release Sample 129
- Merger or Acquisition Press Release Sample 131
- New Contract, Grant or Client Press Release Sample 133
- New Contract, Grant or Client Press Release Sample 135
- Sales Promotion or Special Offer Press Release Sample 137
- Sales Promotion or Special Offer Press Release Sample 139
- Contest or Sweepstakes Press Release Sample 141
- Contest or Sweepstakes Press Release Sample 143
- Tips Sheet / Feature Article (top 10 holiday gifts, spring gardening guide, etc.) Press Release Sample 145
- Tips Sheet / Feature Article (top 10 holiday gifts, spring gardening guide, etc.) Press Release Sample 147
- Public Service Announcement Press Release Sample 149
- Public Service Announcement Press Release Sample 151
- Retraction, Refutation or Corrective Statement Press Release Sample 153
- Retraction, Refutation or Corrective Statement Press Release Sample 155
- Political Campaign Press Release Sample 157
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Political Campaign Press Release Sample 159
Absolute No Questions Asked Satisfaction Guarantee: This book will help you improve your press release, or we will refund your purchase price - no questions asked.