The process is simple.
The process is sound. It can turn the slow months of summer into a steady
stream of new interest in your business. And, most importantly, the process is
complete, repetitive, and self-perpetuating.
Now
here's where I come in. After 20 years as marketing and public relations
professional, I perfected the process for you so you can impress any reporter, boss or PR
professional – without having to spend time building lists or $ on an expensive
PR firm.
I’ve combined everything you will need into a Super Simple Press Release System that includes all the Resources and Tools (usually sold separately) that will take you from start to finish from coming up with your topic to sending it to the right people for an unbelievable savings if you order today.
What is the Super Simple Press Release System?
STEP ONE: Find the Right
Message
(Step one tools include:)
50 Reasons to Send a
Press Release
Simply
run through the list and pick one or two items that recently happened and you
have a reason to send a press release.
How to Identify Stories about You and Your Company
5 pages of tickler questions designed
to help you identify the best story ideas within your company or organization.
Create a Successful
Press Release Worksheet
Fill
in the blanks, answer a few questions and you’ll have all the information you
need to write an informative and interesting release that you can send to the
media or your clients or add to your website. You won’t know what you did
without this.
The BIG Press Release eBook
75
tried and true, well-written samples of winning press releases in many
industries you can us as starting blocks, templates, or simply as sparks to
generate ideas for your own press releases.
STEP TWO: Send it at the Right
Time
Four Seasons of
Publicity Yearly Overview
There's a rhythm to generating news coverage,
based upon the natural ebb and flow of the seasons. Such an approach can help
you score publicity throughout the year, and will help keep your eye on the
ball from January through December.
Yearly Event Calendar
A month by month list of monthly
“themes,” special days, and other opportunities to piggy back and tie in your
news to what the media will already be taking about.
STEP THREE: Send it to the
Right People
List of Top 99 National
Business Publications
Excel
spreadsheet with names, web links, addresses, phone, emails and fax. Sort, copy and paste to customize your
list!
Excel
spreadsheet with 144 names, web links, addresses, phone, emails and fax.
45 FREE Press Release
Distribution Sites (with Top 10 and almost FREE sites)
These
are hard to find sites where you can publish your press release for NO COST to
get picked up in the news and on the web. Great for search engine optimization!
25 Favorite and FREE
Event Listing Sites
Quadruple
your impact by adding your special event or special here. Includes newswire
services that reach hundreds of thousands of business people daily.
PLUS!!! BONUS
I will include the 20 page
“SPREADING THE WORD – How to Establish
a Simple and Effective Public Relations Campaign for your Business” eBook that’s hot off the press. This is the first
time I’ve made it available anywhere.
Because you’ve shown you want the tools to execute your own public relations program – without the high cost of a PR firm or spending weeks trying to figure it out on your own – I’m making the whole Super Simple Press Release System available to you through the end of the week at a very special savings.
Super Simple Press
Release System:
Retail cost: $147
Small business/non-profit cost:
$97
Your THANK YOU credit: ($70)
Your cost for the complete system: $27.
To thank you for your
continued support and because you may already have one or two of the resources
that are included, I’m crediting you $70 towards the purchase price.